비디오(VAST 참고)
Targetpick Video 광고 적용을 위한 API 가이드 입니다.
파라미터 필수 구분
MUST: 거래 상 반드시 추가되어야 하는 필수 값으로 제외 시 응답하지 않을 수 있음
SHOULD: 필수(MUST)는 아니지만 추천하는 값으로 응답률 상승에 도움줄 수 있음
MAY: 선택 값
RESPONSE
VAST Info
JSON 형식의 응답 객체입니다.
필드
유형
필수
설명
version
string
MAY
3.0: VAST 3.0
4.1: VAST 4.1
Ad
element array
MAY
Ad
필드
유형
필수
설명
id
string
MAY
애즈그룹 번호
sequence
string
MAY
애즈그룹 시퀀스 번호
InLine
element
MUST
InLine
필드
유형
필수
설명
AdSystem
element
MAY
AdTitle
element
MAY
애즈그룹명
AdServingId
element
MAY
광고 고유 키값 (VAST 4.1 Only)
Extensions
element
MAY
error
element
SHOULD
Player 에러 발생시 트래킹 API
impression
element
MUST
동영상 시작시 트래킹 API
Creatives
element array
MUST
Adsystem
필드
유형
필수
설명
version
string
MAY
2: TARGETPICK 2.0
Extensions
필드
유형
필수
설명
requestid
element
MAY
광고 요청 고유 코드
logo_img_path
element
SHOULD
Opt in/out에 사용될 이미지
logo_landing_url
element
SHOULD
logo_img_path를 클릭했을때 이동할 경로 [adid]를 아래 아이디로 치환
Android: Google AdvertiseID
iOS: IDFA
web: 빈값
Creatives
필드
유형
필수
설명
id
string
MAY
애즈 번호
sequence
string
MAY
애즈 시퀀스 번호
UniversalAdId
string
MAY
광고소재 고유 번호 (VAST 4.1 Only)
Linear
element
MUST
Linear
필드
유형
필수
설명
skipoffset
string
MUST
동영상 스킵 시작 시간 (00:00:00)
Duration
string
MAY
동영상 재생 시간 (00:00:00)
TrackingEvents
element array
MUST
VideoClicks
element
MUST
MediaFiles
element array
MUST
Trackingevents
필드
유형
필수
설명
event :: [start]
element
MUST
동영상 0% 재생 트래킹 API 전달
event :: [firstQuartile]
element
MUST
동영상 25% 재생 트래킹 API 전달
event :: [midpoint]
element
MUST
동영상 50% 재생 트래킹 API 전달
event :: [thirdQuartile]
element
MUST
동영상 75% 재생 트래킹 API 전달
event :: [complete]
element
MUST
동영상 100% 재생 트래킹 API 전달
event :: [skip]
element
MUST
동영상 스킵 트래킹 API 해당 필드 미 존재시 스킵 불가
event :: [progress]
element
MUST
동영상 구간 트래킹 API 전달 (offset시간에 전달)
(00:00:05): 과금시간
(00:00:15): 시청완료시간
(이벤트 값과 offset 값이 같은) 동일한 이벤트에 서로 다른 트래킹 URL 을 지정할 수 있습니다.
Videoclicks
필드
유형
필수
설명
clickthrough
element
MUST
clicktracking 미존재시 - 광고 클릭 API clicktracking 존재시 - 광고주 랜딩 정보 트래킹 후 광고주 페이지로 리다이렉트
clicktracking
element
MUST
광고 클릭 트래킹 API clickthrough정보를 이용하여 광고주 페이지로 리다이렉트
offset
element
SHOULD
지정된 시간 기준으로부터 광고 클릭이 가능 (00:00:00)
Mediafiles
필드
유형
필수
설명
delivery
string
MAY
동영상 소재 재생 방식 (progressive)
type
string
MAY
동영상 소재 타입 (video/mp4)
width
string
MAY
동영상 소재 넓이
height
string
MAY
동영상 소재 높이
bitrate
string
MAY
동영상 소재 비트레이트
mediafile_src
element
MUST
동영상 소재 URL
Creatives
필드
유형
필수
설명
id
string
MAY
애즈 번호
sequence
string
MAY
애즈 시퀀스 번호
UniversalAdId
string
MAY
광고소재 고유 번호 (VAST 4.1)
CompanionAds
element
MUST
CompanionAds
필드
유형
필수
설명
width
string
MAY
엔드카드 가로사이즈
height
string
MAY
엔드카드 세로사이즈
view_time
string
MUST
엔드카드 노출 시간 (00:00:00)
HTMLResource
element
MUST
엔드카드 HTML 소재 (html 태그 응답)
StaticResource
element
MUST
TrackingEvents
element
MUST
CompanionClickThrough
element
MUST
StaticResource
필드
유형
필수
설명
creativeType
string
MAY
소재 타입 (예: image/png)
TrackingEvents
필드
유형
필수
설명
event :: [creativeView]
element
MUST
엔드카드 소재 노출 트래킹 API 전달
CompanionClickThrough
필드
유형
필수
설명
CompanionClickThrough
element
MUST
엔드카드 클릭 트래킹 API CompanionClickThrough정보를 이용하여 광고주 페이지로 리다이렉트
response 예제 (XML)
<?xml version="1.0" encoding="UTF-8"?><VAST version="4.1"><Ad id="50379" sequence="1">
<InLine>
<AdSystem version="2">MAN</AdSystem>
<AdTitle><![CDATA[20160325_MEBA_동영상테스트_소재有]]></AdTitle>
<AdServingId><![CDATA[886c8351-e805-447a-b149-b28d1df8976b$1931707652$ESFSVVWN]]></AdServingId>
<Extensions>
<Extension>
<requestID><![CDATA[-]]></requestID>
</Extension>
</Extensions>
<Error>
<![CDATA[http://211.62.152.216:3400/ad_tracking.mezzo/?e_request_type=error_vast&e_version=2&e_cmp_no=224&e_ad_group_no=50379&e_ad_no=76697&a_publisher=100&a_media=200&a_section=802998&i_platform=-1&i_request_id=-&i_request_key=886c8351-e805-447a-b149-b28d1df8976b$1931707652$ESFSVVWN&i_response_format=xml&i_product_type=2&i_product_attr=4&i_product=4&i_banner_w=-1&i_banner_h=-1&d_adid=-&d_sadid=59d1dca2-e5dc-4b0a-8e12-b7b37bde0bad&d_geo_lat=0.000000&d_geo_lon=0.000000&d_screen=3&d_maker=-&d_model=-&d_network_index=-1&d_network=-&d_carrier=-&d_os_index=-1&d_os=-&d_osv=-&d_w=-1&d_h=-1&d_densty=-1&d_orientation=-1&d_language=-&d_sdk_v=-1&d_mcc=-1&d_mnc=-1&u_age=-1&u_gender=-1&e_target_type=0&e_bp=0&m_vcode=&i_video_category=-&i_video_w=&i_video_h=&e_adm_p_flag=-1&e_adm_r_flag=-1&od_flag=-1&od_cmp=-&od_wintime=0&od_price=0&d_app_id=-&d_app_ver=-&u_ml_id=-&m2_ml_email=-&i_video_enm_poc=0&e_landing_url=&d_err=[ERRORCODE]]]]>
</Error>
<Impression id="man_server">
<![CDATA[http://211.62.152.216:3400/ad_tracking.mezzo/?e_request_type=imps_tracking&e_version=2&e_cmp_no=224&e_ad_group_no=50379&e_ad_no=76697&a_publisher=100&a_media=200&a_section=802998&i_platform=-1&i_request_id=-&i_request_key=886c8351-e805-447a-b149-b28d1df8976b$1931707652$ESFSVVWN&i_response_format=xml&i_product_type=2&i_product_attr=4&i_product=4&i_banner_w=-1&i_banner_h=-1&d_adid=-&d_sadid=59d1dca2-e5dc-4b0a-8e12-b7b37bde0bad&d_geo_lat=0.000000&d_geo_lon=0.000000&d_screen=3&d_maker=-&d_model=-&d_network_index=-1&d_network=-&d_carrier=-&d_os_index=-1&d_os=-&d_osv=-&d_w=-1&d_h=-1&d_densty=-1&d_orientation=-1&d_language=-&d_sdk_v=-1&d_mcc=-1&d_mnc=-1&u_age=-1&u_gender=-1&e_target_type=0&e_bp=0&m_vcode=&i_video_category=-&i_video_w=&i_video_h=&e_adm_p_flag=-1&e_adm_r_flag=-1&od_flag=-1&od_cmp=-&od_wintime=0&od_price=0&d_app_id=-&d_app_ver=-&u_ml_id=-&m2_ml_email=-&i_video_enm_poc=0&e_landing_url=]]>
</Impression>
<Creatives>
<Creative id="76697" sequence="1">
<UniversalAdId idRegistry="mezzomedia">54621</UniversalAdId>
<Linear skipoffset="00:00:05">
<Duration>00:00:17</Duration>
<TrackingEvents>
<Tracking event="start">
<![CDATA[http://211.62.152.216:3400/ad_tracking.mezzo/?e_request_type=track_vast_q1&e_version=2&e_cmp_no=224&e_ad_group_no=50379&e_ad_no=76697&a_publisher=100&a_media=200&a_section=802998&i_platform=-1&i_request_id=-&i_request_key=886c8351-e805-447a-b149-b28d1df8976b$1931707652$ESFSVVWN&i_response_format=xml&i_product_type=2&i_product_attr=4&i_product=4&i_banner_w=-1&i_banner_h=-1&d_adid=-&d_sadid=59d1dca2-e5dc-4b0a-8e12-b7b37bde0bad&d_geo_lat=0.000000&d_geo_lon=0.000000&d_screen=3&d_maker=-&d_model=-&d_network_index=-1&d_network=-&d_carrier=-&d_os_index=-1&d_os=-&d_osv=-&d_w=-1&d_h=-1&d_densty=-1&d_orientation=-1&d_language=-&d_sdk_v=-1&d_mcc=-1&d_mnc=-1&u_age=-1&u_gender=-1&e_target_type=0&e_bp=0&m_vcode=&i_video_category=-&i_video_w=&i_video_h=&e_adm_p_flag=-1&e_adm_r_flag=-1&od_flag=-1&od_cmp=-&od_wintime=0&od_price=0&d_app_id=-&d_app_ver=-&u_ml_id=-&m2_ml_email=-&i_video_enm_poc=0&e_landing_url=]]>
</Tracking>
<Tracking event="firstQuartile">
<![CDATA[http://211.62.152.216:3400/ad_tracking.mezzo/?e_request_type=track_vast_q2&e_version=2&e_cmp_no=224&e_ad_group_no=50379&e_ad_no=76697&a_publisher=100&a_media=200&a_section=802998&i_platform=-1&i_request_id=-&i_request_key=886c8351-e805-447a-b149-b28d1df8976b$1931707652$ESFSVVWN&i_response_format=xml&i_product_type=2&i_product_attr=4&i_product=4&i_banner_w=-1&i_banner_h=-1&d_adid=-&d_sadid=59d1dca2-e5dc-4b0a-8e12-b7b37bde0bad&d_geo_lat=0.000000&d_geo_lon=0.000000&d_screen=3&d_maker=-&d_model=-&d_network_index=-1&d_network=-&d_carrier=-&d_os_index=-1&d_os=-&d_osv=-&d_w=-1&d_h=-1&d_densty=-1&d_orientation=-1&d_language=-&d_sdk_v=-1&d_mcc=-1&d_mnc=-1&u_age=-1&u_gender=-1&e_target_type=0&e_bp=0&m_vcode=&i_video_category=-&i_video_w=&i_video_h=&e_adm_p_flag=-1&e_adm_r_flag=-1&od_flag=-1&od_cmp=-&od_wintime=0&od_price=0&d_app_id=-&d_app_ver=-&u_ml_id=-&m2_ml_email=-&i_video_enm_poc=0&e_landing_url=]]>
</Tracking>
<Tracking event="midpoint">
<![CDATA[http://211.62.152.216:3400/ad_tracking.mezzo/?e_request_type=track_vast_q3&e_version=2&e_cmp_no=224&e_ad_group_no=50379&e_ad_no=76697&a_publisher=100&a_media=200&a_section=802998&i_platform=-1&i_request_id=-&i_request_key=886c8351-e805-447a-b149-b28d1df8976b$1931707652$ESFSVVWN&i_response_format=xml&i_product_type=2&i_product_attr=4&i_product=4&i_banner_w=-1&i_banner_h=-1&d_adid=-&d_sadid=59d1dca2-e5dc-4b0a-8e12-b7b37bde0bad&d_geo_lat=0.000000&d_geo_lon=0.000000&d_screen=3&d_maker=-&d_model=-&d_network_index=-1&d_network=-&d_carrier=-&d_os_index=-1&d_os=-&d_osv=-&d_w=-1&d_h=-1&d_densty=-1&d_orientation=-1&d_language=-&d_sdk_v=-1&d_mcc=-1&d_mnc=-1&u_age=-1&u_gender=-1&e_target_type=0&e_bp=0&m_vcode=&i_video_category=-&i_video_w=&i_video_h=&e_adm_p_flag=-1&e_adm_r_flag=-1&od_flag=-1&od_cmp=-&od_wintime=0&od_price=0&d_app_id=-&d_app_ver=-&u_ml_id=-&m2_ml_email=-&i_video_enm_poc=0&e_landing_url=]]>
</Tracking>
<Tracking event="thirdQuartile">
<![CDATA[http://211.62.152.216:3400/ad_tracking.mezzo/?e_request_type=track_vast_q4&e_version=2&e_cmp_no=224&e_ad_group_no=50379&e_ad_no=76697&a_publisher=100&a_media=200&a_section=802998&i_platform=-1&i_request_id=-&i_request_key=886c8351-e805-447a-b149-b28d1df8976b$1931707652$ESFSVVWN&i_response_format=xml&i_product_type=2&i_product_attr=4&i_product=4&i_banner_w=-1&i_banner_h=-1&d_adid=-&d_sadid=59d1dca2-e5dc-4b0a-8e12-b7b37bde0bad&d_geo_lat=0.000000&d_geo_lon=0.000000&d_screen=3&d_maker=-&d_model=-&d_network_index=-1&d_network=-&d_carrier=-&d_os_index=-1&d_os=-&d_osv=-&d_w=-1&d_h=-1&d_densty=-1&d_orientation=-1&d_language=-&d_sdk_v=-1&d_mcc=-1&d_mnc=-1&u_age=-1&u_gender=-1&e_target_type=0&e_bp=0&m_vcode=&i_video_category=-&i_video_w=&i_video_h=&e_adm_p_flag=-1&e_adm_r_flag=-1&od_flag=-1&od_cmp=-&od_wintime=0&od_price=0&d_app_id=-&d_app_ver=-&u_ml_id=-&m2_ml_email=-&i_video_enm_poc=0&e_landing_url=]]>
</Tracking>
<Tracking event="complete">
<![CDATA[http://211.62.152.216:3400/ad_tracking.mezzo/?e_request_type=track_vast_q5&e_version=2&e_cmp_no=224&e_ad_group_no=50379&e_ad_no=76697&a_publisher=100&a_media=200&a_section=802998&i_platform=-1&i_request_id=-&i_request_key=886c8351-e805-447a-b149-b28d1df8976b$1931707652$ESFSVVWN&i_response_format=xml&i_product_type=2&i_product_attr=4&i_product=4&i_banner_w=-1&i_banner_h=-1&d_adid=-&d_sadid=59d1dca2-e5dc-4b0a-8e12-b7b37bde0bad&d_geo_lat=0.000000&d_geo_lon=0.000000&d_screen=3&d_maker=-&d_model=-&d_network_index=-1&d_network=-&d_carrier=-&d_os_index=-1&d_os=-&d_osv=-&d_w=-1&d_h=-1&d_densty=-1&d_orientation=-1&d_language=-&d_sdk_v=-1&d_mcc=-1&d_mnc=-1&u_age=-1&u_gender=-1&e_target_type=0&e_bp=0&m_vcode=&i_video_category=-&i_video_w=&i_video_h=&e_adm_p_flag=-1&e_adm_r_flag=-1&od_flag=-1&od_cmp=-&od_wintime=0&od_price=0&d_app_id=-&d_app_ver=-&u_ml_id=-&m2_ml_email=-&i_video_enm_poc=0&e_landing_url=]]>
</Tracking>
<Tracking event="skip">
<![CDATA[http://211.62.152.216:3400/ad_tracking.mezzo/?e_request_type=track_vast_skip&e_version=2&e_cmp_no=224&e_ad_group_no=50379&e_ad_no=76697&a_publisher=100&a_media=200&a_section=802998&i_platform=-1&i_request_id=-&i_request_key=886c8351-e805-447a-b149-b28d1df8976b$1931707652$ESFSVVWN&i_response_format=xml&i_product_type=2&i_product_attr=4&i_product=4&i_banner_w=-1&i_banner_h=-1&d_adid=-&d_sadid=59d1dca2-e5dc-4b0a-8e12-b7b37bde0bad&d_geo_lat=0.000000&d_geo_lon=0.000000&d_screen=3&d_maker=-&d_model=-&d_network_index=-1&d_network=-&d_carrier=-&d_os_index=-1&d_os=-&d_osv=-&d_w=-1&d_h=-1&d_densty=-1&d_orientation=-1&d_language=-&d_sdk_v=-1&d_mcc=-1&d_mnc=-1&u_age=-1&u_gender=-1&e_target_type=0&e_bp=0&m_vcode=&i_video_category=-&i_video_w=&i_video_h=&e_adm_p_flag=-1&e_adm_r_flag=-1&od_flag=-1&od_cmp=-&od_wintime=0&od_price=0&d_app_id=-&d_app_ver=-&u_ml_id=-&m2_ml_email=-&i_video_enm_poc=0&e_landing_url=]]>
</Tracking>
<Tracking event="progress" offset="00:00:05">
<![CDATA[http://211.62.152.216:3400/ad_tracking.mezzo/?e_request_type=imps_video_tracking&e_version=2&e_cmp_no=224&e_ad_group_no=50379&e_ad_no=76697&a_publisher=100&a_media=200&a_section=802998&i_platform=-1&i_request_id=-&i_request_key=886c8351-e805-447a-b149-b28d1df8976b$1931707652$ESFSVVWN&i_response_format=xml&i_product_type=2&i_product_attr=4&i_product=4&i_banner_w=-1&i_banner_h=-1&d_adid=-&d_sadid=59d1dca2-e5dc-4b0a-8e12-b7b37bde0bad&d_geo_lat=0.000000&d_geo_lon=0.000000&d_screen=3&d_maker=-&d_model=-&d_network_index=-1&d_network=-&d_carrier=-&d_os_index=-1&d_os=-&d_osv=-&d_w=-1&d_h=-1&d_densty=-1&d_orientation=-1&d_language=-&d_sdk_v=-1&d_mcc=-1&d_mnc=-1&u_age=-1&u_gender=-1&e_target_type=0&e_bp=0&m_vcode=&i_video_category=-&i_video_w=&i_video_h=&e_adm_p_flag=-1&e_adm_r_flag=-1&od_flag=-1&od_cmp=-&od_wintime=0&od_price=0&d_app_id=-&d_app_ver=-&u_ml_id=-&m2_ml_email=-&i_video_enm_poc=0&e_landing_url=]]>
</Tracking>
<Tracking event="progress" offset="00:00:15">
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</VAST>Last updated